Long-Term Care

7 In 10 Will Need It.
Most Plans Get It Wrong.

Long-term care is not rare. It is likely. The real risk is not whether you will need it. It is whether you have the right plan in place when you do.

7 in 10
Americans turning 65 will need long-term care in their lifetime
HHS / Administration for Community Living
$130K
Median annual cost of a private nursing home room today
Genworth / CareScout Cost of Care Survey, 2025
$0
What Medicare pays toward ongoing custodial care
Medicare.gov
The problem with traditional LTC

Most People Pay In For Years
And Get Nothing Back.

Traditional long-term care insurance only pays out if you file a claim before you die or before you let the policy lapse. Most people never do. This is the part nobody explains when the policy gets sold.

The use-it-or-lose-it problem
With a typical 90-day waiting period before benefits even start, most policyholders never use the coverage they spent decades paying for. If you outlive your need for care, lapse the policy when premiums spike, or pass away before filing a claim, every dollar you put in is gone. No refund. No payout. Nothing passed on to your family.
~65%
Of policyholders with a standard elimination period never use the benefits they paid for
~72%
Of claims that are filed end simply because the policyholder died
$0
Returned to you or your family if you pay in for decades and never claim
Why the right plan matters

A Health Event Should Not Become
A Balance Sheet Event.

Most people plan for retirement. Few plan for the years before it, when a single diagnosis can put decades of savings at risk. The plan you choose now decides whether that risk falls on you or your family.

The Traditional Trap
This is exactly why standalone LTC has fallen out of favor. On top of the use-it-or-lose-it risk above, premiums are not guaranteed. Carriers can raise them every few years, on a policy you may never even use.
The Better Structure
The right plan locks your premium for life, pays for care if you need it, and leaves a death benefit to your family if you never do. You are never paying for nothing.

This is Better Integration™ in practice. One asset. Multiple outcomes. No wasted premium.

Ready to See If It Makes Sense?

New to long-term care planning, or not sure what you already have? Start with a call, or send your current policy for a free review.

Questions

Common Questions

Straight answers. If yours is not here, a real advisor will walk you through it on a call.

How likely am I to actually need long-term care?+

About 7 in 10 Americans turning 65 will need some form of long-term care in their lifetime, according to HHS. It is one of the most likely large expenses in retirement, not a rare event.

Does Medicare pay for long-term care?+

No. Medicare pays $0 toward ongoing custodial care, the day-to-day help most people actually need. That cost falls on you or your family unless you have a plan in place.

What is wrong with traditional long-term care insurance?+

It is use-it-or-lose-it. Around 65% of policyholders never use the benefits they paid for, and premiums are not guaranteed, so carriers can raise them on a policy you may never claim.

How much does long-term care cost?+

The median private nursing home room runs about $130,000 a year, and costs vary by state and level of care. A single multi-year claim can put decades of savings at risk.

Is there a better way to plan for it?+

Yes. The right structure locks your premium for life, pays for care if you need it, and leaves a death benefit to your family if you do not. You are never paying for nothing.

AboutAbout BetterWealthOur TeamOur NetworkAbout Life InsuranceIntentional Living Wall
ServicesLife InsuranceDisabilityAnnuitiesLong-Term CarePolicy ReviewBetterWealth Plus+
ResourcesBlogVideosPodcastWrittenCalculatorsFAQReviewsStore