Welcome back, Rocky DeFrancisco, to the BetterWealth show. Recently, I received a defamation notice from Curtis Ray's legal team, which prompted me to take down a video featuring you. However, our goal today is to explore the situation in a transparent manner without speculation.
Rocky, can you give us your professional insight into the primary issues concerning Curtis Ray's marketing approach? You’ve stated it mostly involves opinion rather than fact, but there's considerable concern surrounding the marketing of these insurance products.
The state of Washington issued a cease and desist order based on how Curtis Ray marketed IUL products. This stemmed from an insurance agent's complaint, alleging fraudulent marketing practices. The main points include:
There are several lessons here for both consumers and insurance advisors:
As we await further updates on the case and Curtis Ray's responses, one key takeaway is the critical importance of ethical marketing and clarity in financial product offerings. For those interested in understanding the full scope of the cease and desist order and how it impacts practice, please download the document via the link provided below.
Watch the video below for a special update at the end for followers of the Curtis Ray series. This new information could prove vital for both professionals and clients in navigating these complex waters.